Why You Shouldn't be a Young Founder
June 30, 2015
Founders are our generation's novelists. They buck the system. Strike out on their own
path. But the road is treacherous. We listen intently as The Winners reminisce about the
hard times - a failed venture capital round, maybe even a last-minute pivot at the end
of their funding runway - and wish we had taken those chances. "But I have a family now.
And property. And debt." Life gets complicated. Risks have real consequences. Finally
comes the nostalgic, regretful admission. "I should have tried when I was young."
After accepting our demise, we eagerly grab hold of the nearest young person. Choking
down our own regrets, we shriek, "
YOU should take risks while you're young. It's the
only time you can!"
---
Before I continue, I must first make a confession. I founded a start up in high school.
There I go again, playing fast and loose with the word "founded." What I really mean to
say is that I sat in a garage for a few months cursing at the Facebook API documentation
and reading tech news. Oh, and there was a shitty incubator in the mix somewhere. And a
heap of embarrassing Ruby code.
I was serious. I even wrote a college essay about the experience. A year later at
university (that essay having convinced at least one admissions officer), I discovered
how cliche my story was. To my surprise, many of my new classmates wrote remarkably
similar essays... we were all founders!
Yeah, I admit it. I was a wantrepreneur. But
RISKS...
---
Before and after my start up failure (at the time, failure was nearly as good as an
IPO!), I was fortunate enough to work at real businesses. Indeed, they too were start
ups, but their founders had three tangible qualities that I as a young person did not:
*Experience*, *Connections*, and *Funding*. If the founders I worked for were not
equipped in these three areas, their companies would not have succeeded.
I can tell you right now, almost no young people have these qualities. And that's why I
believe that you shouldn't start a company while you're young.
---
Before a hard object is thrown in my direction, I'll play devil's advocate. "Aaron,"
you might say, "what about all of the wonderful things that are learned by founding a
company."
Sure. You learn a ton by founding a company. In my own example, I learned hard skills,
such as how to write and test (poorly designed) Ruby and Python code and provision
servers; as well as a few soft skills, like how to incorporate a company (aka hire a
lawyer), coordinate work with a co-founder, and save face in front of investors after an
embarrassing pitch. Those are interesting, but they were not unique to the start up
experience.
Programming, for instance, could have been learned more quickly in a classroom or job
setting where I had someone to answer questions that I didn't even know to ask. Hiring
lawyers just requires money, and pitching investors is not much different than demoing a
new feature in front of management at an established company.
I'm not arguing that
nothing is learned by founding a company, only that there is more
opportunity for young people to grow in an environment where there are mentors to learn
from and mistakes don't have costly consequences.
---
Now, let's address the three critical areas that most young founders lack.
1. Experience
Experience can be broken down into two broad categories: Soft skills and hard skills.
Soft skills include, but are not limited to: networking, cohesive collaboration,
resolving disagreements, hiring effectively, and managing employees. Hard skills
include: programming, setting up infrastructure, selling product, allocating funds, and
pitching to investors. Both categories are crucial to running a successful business, and
if a founding team is severely lacking in any of these areas, it can jeopardize the
company.
Working as an
employee in either the corporate or start up world gives you an
opportunity to improve your hard and soft skills in an environment where you (most
likely) won't lose your job if you trip up. The pace in a corporate environment may be
slower, but it can also leave time for reflection and perfection.
Most young people aren't experienced programmers, don't have the ability to sell an
early stage product to an investor, and will frequently make rookie mistakes. Older
founders, even if they are working on their first start up, have years of industry
experience to draw upon. Even if that experience is too specialized or not in the same
domain as their start up, general business experience itself can still make them more
effective than a novice.
In a start up, lacking hard skills like being able to sell or code efficiently can
quickly kill your business. There is no shame in spending a few years in training before
striking out on your own.
2. Connections
Connections in the start up world come in three primary flavors. Connections to
potential customers, connections to quality engineers, and connections to money. In case
you were wondering, yes, those are ordered in terms of relative importance.
Most young founders I have met envision themselves starting the next great social
networking site. Why social networks? I believe it is because we have a natural tendency
to look for ideas and customers in the market we know best. Young people are drawn
toward social networking ideas because
they are the consumer. The underlying problem
for these founders is that social networking plays, while easy to understand, are
simultaneously some of the most difficult to execute on.
The most striking contrast between the aged (as in fine wine) founders I've worked with
and those my own age is that the older founders had 20+ years of industry experiences
and connections to draw on when they built their business. Ideas sprang from problems
they were unable to solve within the organizational structure of a corporation they
previously worked for, and they could easily recruit the cream of the engineering and
sales crop whose loyalty they had earned over many years of collaboration.
Finding your first customers, usually a tremendous problem for young SaaS start ups, is
easier by degrees when you have 20 years worth of late workdays and lunch meetings spent
in the same room as your target audience. Your business model can even be guided by
problems you yourself faced in the workplace. This alone is invaluable. And if you're
smart, you may have even collected 20 years of favors to call in when it's time to find
your first customers.
On the financial side, older founders who save prudently can take less venture capital
money, resulting in a bigger payday after an acquisition or (if you're
really
lucky) IPO. When experienced founders go looking for money, investors can use their
track record in industry as another metric to gauge the company's likelihood of success.
They have credibility.
3. Funding
When people think of start ups, the menacing words "venture capital" are not far behind.
It's unfortunate that venture capital funding is such a prevalent part of the industry,
because some companies would realistically be able to "bootstrap" their way to
profitability on the founders money alone (I've worked in a few, and believe it or not,
it's possible!).
A depressing number of the young founders I have encountered only spend enough time
developing their business as is required to get them in front of a venture capitalist.
This is somewhat understandable. Without money, not much can be done by a non-technical
founder in technology. But it is highly unlikely (today, nigh impossible) that you will
receive venture funding off of only an idea without a proven track record.
Older founders have two advantages here: First, they have the capability to save a
significant amount of money before starting their business. This secures them living
money while the business is starting, and also funds the company while it develops a
product. Second, they have a track record that they can lean on to raise funding, and if
they have already begun building their product, they may even have a few customer
success stories as talking points.
As was briefly touched upon in the "Connections" section, older founders can raise
venture capital funding more easily if they have a proven track record and experience in
the industry they are serving. Just this morning, I was browsing a few "Uber for private
jet" companies. As I perused, I noted that the bio of every founder included a few
sentences about their work in the air industry prior to starting the company. Their
investors undoubtedly took this into account as they were deciding whether to fund the
company.
Young people and inexperienced founders often look for funding as soon as they have an
idea, only refining that idea with feedback from VC's. Without a track record, a
product, or sales, no sane investor is going to risk even a small investment on an
unproven entrepreneur. Ideally, looking for investor funding shouldn't be a skill or
massive time investment - it should play a small role in the much larger picture of
building a successful business.
---
Before I close, I should point out that I'm not advocating that young people should
never found companies. Most of what people say about being young actually
is true. You do have more free time, less obligations, and can sustain more
risk, but those benefits aren't free. Being young comes with its own disadvantages,
which I fear are too often overlooked by young founders and their (overly) supportive
elders.
If you are young, like I am, consider a longer term plan for starting a company; it's
never too early to start saving. And if you're a little further on in life, maybe it's
not too late to be a founder after all.
---
Questions? The Hacker News comments are
here.